From Flavored Beard Oil to Martha Stewart CBD, Has the Pumpkin Spice Trend Gone Too Far?

Click here to read the full article.

Goodbye PSL, hello pumpkin-spiced CBD! Whether you hate it or love it, pumpkin undeniably continues to reign supreme as the ultimate fall flavor (though there was a strong showing from apple spice last year). According to social media analytics company Sprout Social, conversations online about pumpkin spice in 2021 surged a whopping 347% the first week of fall, closer to when Starbucks released their annual pumpkin line early than the actual start date of fall, September 22.

For those who are a little pumpkin’d out, it can be admittedly it can be pretty hard to avoid as all the pumpkin-flavored goodies taking up shelf real estate (especially when the offerings can get a little weird. Pumpkin spice energy drinks, anyone?). For those who love that spice, it can also be hard to avoid the frothing hatred some people seem to have for it, associating it with infinity scarf-wearing, tote bag-clad “basic” folks. Even Taylor Swift tweeted last year about “not caring when people make fun of pumpkin-flavored stuff ’cause you love it and are happy it’s all the rage”.


This might be a classic case of “too much of a good thing can ruin it”, but we’re starting to see new and intriguing takes on pumpkin spice coming from unexpected places. We agree that just because something can be pumpkin spiceified, doesn’t mean it should (dog treats, I’m looking at you), but these are by far the additions that have piqued our interest the most.

The best pumpkin spice products should think outside the coffee chain cup, and we’ve rounded up the boldest ones worth trying out this fall. The good news is you don’t even have to wait for the temperature to dip to get your pumpkin on!

1. Martha Stewart Pumpkin Spice CBD Wellness Gummies

Martha Stewart Pumpkin Spice CBD Wellness Gummies

When she’s not stripping down to go “fall naturale” in a cheeky nod to her line of Green Mountain Pumpkin Spice coffee pods, Martha Stewart wants to add something new to your wellness routine this fall season. The lifestyle expert’s limited-edition line of pumpkin spice CBD gummies features not only 10mg of the purest form of CBD isolate per gummy, they’re also packed with a subtle, gourmet version of the most recognized fall flavor.




Buy Martha Stewart Pumpkin Spice CBD Gummies $34.99


2. Native Pumpkin Spice Deodorant

Native Pumpkin Spice Deodorant

This one frequently makes a lot of “Most Bizarre Pumpkin Spice Products” lists, but if one of the other most popular deodorant brands on the market is literally “Old Spice“, why shouldn’t skincare with spiced notes just add pumpkin to their scents? Inspired by everyone’s favorite fall drink, Native’s PSL deodorant has delightfully cozy notes of cinnamon, nutmeg and clove. Bonus: it’s super effective for sensitive skin, too, with simple ingredients and no aluminum or baking soda.




Buy Native Pumpkin Spice Latte Deodorant $13


3. Cello’s Pumpkin Spice Rubbed Fontal Cheese

Cello's Pumpkin Spice Rubbed Fontal

Imagine hosting a grown-up Halloween party and pulling out a charcuterie board with this creamy, hand-rubbed pumpkin spice cheese. You might get a few looks, but there’s precedent for the sweet-with-cheese pairing anyways. Pumpkin spice isn’t just for fall, and this blend of cinnamon, pumpkin pie spice and a touch of honey will compliment a smooth, spiced wine like The Dip for dinner parties year-round.




Buy Cello’s Pumpkin Spice Rubbed Fontal… $4 per 5 oz


4. Pumpkin Spice Build-a-Bear

Pumpkin Spice Build-a-Bear

When you take all the warm and fuzzy feelings of drinking a PSL and turn them into a bear, you get the delightfully adorable Pumpkin Spice Bear from Build-a-Bear Workshop. If you don’t want another pumpkin snack, but do love the aesthetic, this bear has pumpkin orange fur and sparkly gold paw pads. While it won’t smell like the fall favorite, you can actually give your bear a tiny pumpkin spice latte.




Buy Pumpkin Spice Build-a-Bear $22


5. Southern Tier Pumking Whiskey

Southern Tier Pumking Whiskey

There are far more interesting ways to drink your pumpkin these days than just in a simple cup of Joe – we’re talking pumpkin ale, pumpkin spice lattes with tequila, and tequila with notes of both pumpkin and spice. But we recommend Southern Tier Distilling Co’s Pumking Whiskey, which combines the sweetness and rich aromas of pie spice, cream, and pie crust, with a mild whiskey you can enjoy on the rocks, or in an appropriately-themed Halloween cocktail. Pie’s the limit, here, but remember that this boozy pumpkin packs a 70-proof punch.




Buy Southern Tier Pumpking Whiskey $20.99


6. Beard Bro Pumpkin Spice Beard Oil

Beard Bro Pumpkin Spice Beard Oil

Beard Bro says that their Pumpkin Spice Beard Oil is so amazing, “your beard admirers will be wondering what smells so good.” Musky, spiced-smelling beard oils aren’t that uncommon, and if you’re keen to surround yourself with the aroma of a delicious pie, this oil will also let your beard shine and keep it luscious. Their blend is fast-absorbing, and light enough to not leave your beard feeling greasy.

Buy: Beard Bro Pumpkin Spice Beard Oil $10.99

7. Adam’s Pumpkin Spice Detail Spray

Adam's Pumpkin Spice Detail Spray

What started out as a Monday morning meeting joke, “what if we made a Pumpkin Spice-scented product?”, turned into one of Adam’s Polishes most-requested collections every fall. Do you need a pumpkin spice detail spray? No. Should you get a pumpkin spice detail spray? Why not! We can’t promise it’ll turn your car into the Pumpkinmobile, but it’ll effectively clean and shine the exterior of your ride with just a mist and wipe of a microfiber towel.

Buy: Adam’s Pumpkin Spice Detail Spray $11.04

8. Ancient Nutrition Bone Broth Protein

Ancient Nutrition Pumpkin Spice Bone Broth Protein

We know that bone broth is a nutrient-packed powerhouse, but does that mean it has to taste so…brothy-y? Well, the answer is no! Ancient Nutrition’s Pumpkin Spice-flavored bone broth is closer to a protein powder than a gut health-supporting soup based. It’s lightly sweetened with stevia leaf and monk fruit extracts to make that fall-inspired taste. One scoop has 20g of protein, so you can swirl it in your morning coffee for a more protein-packed PSL, or use it in baked goods.




Buy Ancient Nutrition Bone Broth Protein $44.95


Sign up for Rolling Stone’s Newsletter. For the latest news, follow us on Facebook, Twitter, and Instagram.