Culture

Go inside a Cannabis Cotillion for luxury brand Beboe

July 18, 2017
Beboe Cannabis Cotillion - Devlin Shand For Drew Altizer Photography
Devlin Shand For Drew Altizer Photography
Beboe Cannabis Cotillion - Devlin Shand For Drew Altizer Photography
SOURCE: Devlin Shand For Drew Altizer Photography

Industrial designer Yves Béhar, former San Francisco Mayor Willie Brown, boutique owner Emily Holt, salon-booking service founder Melody McCloskey, venture capitalist Joshua Kauffman, and social entrepreneur Gwendolyn Floyd were just a few of the faces sighted at what had to be the ritziest cannabis brand launch of the legalization era.

Hosted by Zak Williams, son of the late Robin Williams, a 'Cannabis Cotillion' took place in Pacific Heights, San Francisco and GreenState sent San Francisco Chronicle style-writer Carolyne Zinko to attend.

Celebrity tattoo artist Scott Campbell named his new, luxury cannabis brand, Beboe after his grandmother, Be Boe, who baked pot brownies to ease his mother’s nausea during cancer treatment. Campbell co-founded the brand with Clement Kwan, a UC Davis grad who later worked in luxury fashion, for companies like Dolce & Gabbana and Yoox. The two threw the June launch party to promote their new products: a disposable, 150-puff vape pen made with Northern California’s OG Kush and Sour Diesel cannabis oil; and 5 mg THC apple spice pastilles. They sell for $60 and $25, respectively.

The party was a “cross-pollination of the worlds of high society,” Zinko writes. Campbell and Kwan’s vision for the product is pure luxury -- as cannabis enters the legal market, the co-founders are hoping to give customers a novel, high-end experience with marijuana.

The pastilles’ packaging, embroidered with delicate line drawings by Campbell, conveys “whoever made this is proud of it,” Campbell said.

Read the full story on SFChronicle.com.